MTV: Sr Director, Integrated Marketing

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MTV Networks

Division: MTV

Position: Sr. Director, Integrated Marketing

Location: New York, NY

 

Description:

MTV Networks is seeking a Senior Director, Integrated Marketing to work at our headquarters located in New York City. This dynamic organization offers a fast-paced environment with potential for growth. The Senior Director, Integrated is responsible for developing and executing strategic marketing objectives, identifying target markets, managing marketing budgets, and evaluating and reporting on marketing performance. The position requires working closely with Sales, Production, and Promotional teams to ensure revenue and product goals are well supported by the Marketing team and its initiatives. The candidate must have multiple examples of recent marketing campaigns they have overseen. This position reports to MTV’s VP, Integrated Marketing.

 

Responsibilities Include:

• Drive business and partnership opportunities across target marketing segments

• Plan and execute marketing activities to target budget and timeline

• Develop ideas and create offers by market segments and products

• Allocate budget and campaign resources

• Maintain and develop clients on an ongoing basis

• Interface with Sales to capture requirements and follow-through on effective marketing generation programs

• Manage and motivate staff and contractors

 

Requirements:

• Minimum of 7 years experience in marketing communications

• Proven ability to write and contribute to compelling marketing materials (strong writing skills and graphical sense are a must)

• Proven ability to create effective marketing campaigns using print, online and email formats

• Proven ability to supervise and develop a high-performing team

• Bachelor’s degree (MBA preferred)

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1 Comment

  1. Bliss

    December 14, 2011 at 2:46 pm

    Jay Z’s new group…type ikoneq2012…, Watch out for them, coming soon., and just returned from tour in England..

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